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Asian women – lucrative targets for travel and hospitality industry

03 Mar   |   Author: Julia G  |  Category: Travel

Some interesting facts about female travelers in Asia from Singapore travel agencies.

Resume: Women travel to taste and enjoy their financial independence. They are more adventurous than men. They do it for themselves (men prefer to spend money for expensive “toys” to imress others then for jorney). They need shopping (read “spending money”) as therapy. They begin to travel more than men.

“In fact, with women in Asia making around 125 million trips a year – within Asia and elsewhere – they are set to play a decisive role in the development of the travel, hospitality and tourism sectors in the next decade,” says Mr Don Birch, CEO of travel facilitator Abacus International.

MasterCard study conducted in major Asian markets this year, revealed that 42 per cent of women surveyed travelled in the last 12 months, compared to 37 per cent of the men.

In Asia, the most active female travellers are from developed cities like Tokyo, Singapore, Shanghai and Hong Kong, where the women have more disposable income.

Read more on justwoman.asiaone.com

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